Vegan Cakes In Supermarkets, in the UK

Vegan Cakes In UK Supermarkets
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Every major UK supermarket now sells vegan cake. Look for Tesco Plant Chef and Free From, Sainsbury's Plant Pioneers, Asda Free From and Plant Based, Morrisons Plant Revolution, M&S Plant Kitchen, Co-op GRO and Waitrose Plant Living. Several standard cakes - including some jam-filled sponges and some party rings-style iced cakes - are also accidentally vegan.

Last updated: 26 March 2025

Vegan Cakes In UK Supermarkets

Whether you are celebrating a birthday, anniversary or graduation – a cake is a MUST HAVE!

But many of us don’t have time to make our own, so how do we make sure we can get quality pre-make vegan cakes for our celebrations?

Just pop to the supermarket, of course! 

This blog post will round up some of the BEST vegan cakes readily available in UK supermarkets. 

(If you’re interested in supermarket vegan food – check out our review of the Tesco Wicked Range).

I will also be rating each supermarket on their vegan cake range because I feel like it.

From Devon to Dundee – there’s a vegan cake in the supermarket here for you!

1. Tesco

Tesco

Tesco offers an impressive range of vegan cakes, including vegan sheet cakes (great for a party with lots of guests), decorative vegan celebration cakes, vegan birthday cakes, and vegan cupcakes.

It’s a one-stop-shop for all of your vegan cake needs!

Tesco’s plant-based range called “Wicked” started as vegan sandwiches and salads but has expanded to include vegan cakes too! 

The Belgium Chocolate and Raspberry Cake – rated 4.4 stars on the Tesco website makes for a decadent, rich and fudgy celebration cake that would leave anyone satisfied.

Other Vegan Cake Options At Tesco:

  • Just Love Food Vegan Chocolate Cake
  • Just Love Food Vegan Vanilla Cake
  • BOSH Luscious Lemon Cake
  • BOSH Ultimate Chocolate Cake
  • Wicked Chocolate Cupcakes
  • Wicked Shimmering Bakewell Slices
  • Wicked Chocolate Orange Slices
  • Wicked Sticky Toffee Pudding

Rating: 4 out of 5 – The most extensive range of vegan cakes in supermarket on offer, but not a huge flavour range.

2. Sainsbury’s

Sainsbury’s

Source: Sainsbury’s

Sainsbury’s don’t have the same large range of vegan cakes that Tesco offers, but they do have brands of vegan cakes that Tesco doesn’t stock.

This includes Oggs, a vegan cake company that creates vegan cakes in sustainable packaging. They even use sustainable palm oil (now that’s hard to come by!).

Their cakes are rated 4.5 stars on the Sainbury’s website, and they have a whole range of flavours, including vanilla and Victoria sponge cake!

Other Vegan Cake Options At Sainsbury’s:

  • Lazy Day Free From Chocolate Celebration Cake (GF)
  • Just Love Food Company Vegan Chocolate Cake
  • Deliciously Ella Fudgy Chocolate Brownie (GF)

Rating: 3 out of 5 – Small range of cakes but some unique brands like Lazy Day and Deliciously Ella.

3. ASDA

ASDA

If you ask me, then ASDA really takes the cake (get it?) when it comes to plant-based cakes.

Why? Because they offer a decent range of decorated vegan cakes. Even get an awesome vegan birthday cake right here!

Since many vegan cake brands are catering to a smaller audience, they often sell plain-looking vegan cakes so that people can use them for a range of events. 

However, when everyone does it – you end up with a minimal range of fun cake decorations.

That’s why I love their avocado chocolate vegan cake so much! 

It’s super cute, fun and relevant to vegans because of the avocado decoration. (It is kind of expensive though – £11!)

Other Vegan Cake Options At ASDA:

  • Oggs Chocolate Fudge Cake
  • Oggs Victoria Sponge Cake
  • Oggs Zesty Lemon Cake
  • Bells & Whistles 2 Nut Truffle Cake Slices
  • Bells & Whistles 2 Berry & Cashew Cake Slices
  • BOSH Chocolate Happy Birthday Cake
  • ASDA Freefrom 5 Millionaires Shortcake Squares
  • ASDA Vegan Chocolate Cupcakes
  • Just Love Food Company Vegan Chocolate Cake

Rating: 3.5 out of 5 – Good range but a bit expensive. Not really your budget vegan cake in supermarket typa thing.

4. Morrisons

Morrisons

Source: Morrisons

Morrisons is the only supermarket on this list to offer jam tarts, but that’s almost all they offer when it comes to vegan cakes. (Boo!)

These jam tarts are a lovely bite-sized type of vegan cake, but they won’t cut it if you have a big celebration and want to do the whole slowly-walk-out-with-the-cake-and-candles-while-singing awkwardly thing, you’re gonna need a proper cake!

Frustratingly, they do have a relatively large range of cakes that are milk-free and gluten-free, but lots of these cakes contain eggs. I don’t know why they don’t just make them vegan – but they don’t 🙁

Other Vegan Cake Options At Morrisons:

  • Lazy Day Foods Free From Millionaire’s Shortbread

Rating: 1 out of 5 stars – almost no range of cakes. A bad choice if you’re looking for vegan birthday cakes in supermarkets.

Did you think that store-bought vegan cakes made life easy? Well, it can get even easier than that. I even buy them when i’m on my full-time job, so i don’t have to cook.

With a Plant Sumo meal subscription, you can get vegan sweet treats like our Pumpkin Pancakes delivered straight to your door. (That’s right, vegan dessert without even leaving the house!)

Don’t fancy pancakes? We’ve got a whole menu full of healthy and convenient plant-based foods.

About the Author

Amy

Amy Swain

Amy Swain is a content writer for Plant Sumo, foodie and ex-chef. If she’s not baking then she’s got a paintbrush in hand, working on her next masterpiece.

At a glance

SupermarketVegan range nameWhere to look
TescoPlant Chef / Free FromBakery and free-from aisle
Sainsbury'sPlant PioneersBakery and free-from aisle
AsdaPlant Based / Free FromFree-from aisle
MorrisonsPlant RevolutionBakery counter and free-from
M&SPlant KitchenChilled desserts and bakery
Co-opGROBakery aisle
WaitrosePlant LivingChilled desserts and bakery
Aldi / LidlPlant Menu / VemondoFree-from and seasonal ranges

Accidentally vegan cakes

Some long-standing supermarket cakes contain no egg or dairy simply because of how they were formulated - typically jam-filled sponge rolls, some iced fingers and certain fruit cakes. They are not labelled vegan, so check the bold allergen line rather than the front of the box.

Buying vegan cake for an occasion

Supermarket celebration cakes in vegan form are now available to order in most chains, but stock in store is limited and usually single-serve or eight-inch. For a party or an office event it is worth ordering ahead rather than relying on what is on the shelf that day.

Feeding a group

If you are catering for a mixed group, a vegan cake is the one dessert that everyone at the table can eat, including people avoiding dairy and egg for allergy reasons. That is why it is usually the sensible default for an office birthday rather than a separate "special" option.

Frequently asked questions

Which supermarket has the best vegan cake?

M&S Plant Kitchen and Sainsbury's Plant Pioneers are the most consistently well reviewed, but ranges change often and all the major chains now carry vegan cake.

Are any normal supermarket cakes accidentally vegan?

Yes. Some jam-filled sponges, iced fingers and fruit cakes contain no egg or dairy. Check the allergen line.

Can you get a vegan birthday cake from a supermarket?

Yes, most major chains offer vegan celebration cakes, though many need ordering in advance.

Is vegan cake healthier?

Not necessarily. It contains no dairy or egg and usually less saturated fat, but the sugar content is much the same.

Would rather someone else cooked? Plant Sumo makes fresh, chef-cooked plant-based meals and delivers them across London - weekly subscriptions for individuals and full catering for offices, events and weddings.

Weekly meal subscription · One-off boxes · Catering · See the menu

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